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Atlanta Web DEsign Company - Design Logic Creative Case Study: Conrad GroupConrad Group

Content Managment System and Blog Propell Site Traffic and Visibility

Client Profile
A specialized investment advisor services firm dedicated to identifying opportunities in emerging markets.

Situation
The firm wanted to drive targeted industry awareness, use of the firm's advisory services and weblog in an ever-changing economic landscape. They hoped that a site managed in-house would give them more prominent visibility in their niche, along with a sounding-board for commentary about current events. They needed a vehicle to raise their visibility and motivate an influx of in-bound traffic and usage.

Solution
A web-based content managment solution with prominence placed on RSS and opt-in subscriptions to blog feeds on current economic conditions.

Results
The firm increased visibility within their targeted industry and thus, improved an increased demand for their services at a time of economic volatility. The dramatic increase in visibility lead to further requests for services and appearances at conference and other speaking arrangements. The site also acts as a vehicle to promote current and upcoming books, white papers and publications. The firm has also been enlisted for opinions on financial networks.

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Design Logic Creative is an Atlanta based company offering Web Design, Web Development, Search Engine Optimization, Interactive Advertising, Interactive Marketing Strategy, and full service graphic design. To find out how we can design and build a website for you, call 678.517.1975, or contact us.